A measure of understanding

1999

Individuals aged 12+

5,407 per annum

Media Covered: TV, Radio, Magazines, Newspapers, Internet, Cinema, Outdoor

Products and Services Covered
(around 3410 brands & 200 product categories):
Household products Pets & pet food Toiletries & cosmetics Pharmaceuticals & chemist goods Non-alcoholic drinks Alcoholic drinks Sweet & salty snacks Tobacco products Motoring Shopping, retail & clothing Sports & leisure DIY & gardening Holidays & travel Financial services Communications & internet Appliances & other household durables Electronics & other personal items

Other Features:
Time Diary
Lifestyle (105 statements)
Socio-demographic characteristics
Possible to re-contact TGI sample